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In this edition, we will be covering popular events running from December 1st to December 31st! As you may have already known from our first post, we started this monthly series so that you, as a marketer, can adequately prepare to launch your ad campaigns even before the month kicks in.

Ember months are known to crawl with lots of festivities, with Thanksgiving, Halloween, Christmas and Boxing Day all in the mix.

This is the time of every year when the world witnesses the most aggressive spending instincts.

As a marketer, do you just sit back and let this colossal barrel of opportunities roll by, or do you take the bull by the horn and make things happen?

To ice the cake, we have included a video content calendar template which you can use for free, to help you make plans faster.

Let’s get down to brass tacks!

Popular Events of December

Indeed, Christmas and Boxing Day tend to overshadow every other event that occurs during the month of December. However, each day comes with its own special occasion, and while the whole world may not be in a festive mood every day, each day brings some pockets of marketing opportunities which you can explore on the build-up to Christmas, Boxing Day and New Year’s Eve!

Some of these unofficial events are enlightening, some are funny, while others are plain weird! But as a marketer, they are good enough to get you busy.

Here they are!

December 1

  • World Aids Day
  • Rosa Parks Day
  • Eat a Red Apple Day
  • Walt Disney Day
  • World Antarctica Day
December 2 calendar

December 2

  • Cyber Monday
  • International Day for the Abolition of Slavery
  • Special Education Day

December 3

  • Giving Tuesday
  • Disability Day
  • Make a Gift Day

December 4

  • Cookie Day
  • Santa’s List Day
  • Dice Day
  • World Trick Shot Day
  • World Wildlife Conservation Day

December 5

  • World Soil Day
  • Bathtub Party Day
  • International Ninja Day
  • Sachertorte Day
  • Repeal Day

December 6

  • Miners’ Day
  • Bartender Appreciation Day
  • Faux Fur Friday
  • Pawnbroker’s Day
  • St. Nicholas Day
  • Put on Your Shoes Day
  • Give a Secret Gift Day

December 7

  • Pearl Harbor Remembrance Day
  • Cotton Candy Day
  • International Civil Aviation Day
  • Letter Writing Day
  • Small Business Saturday (UK)

December 8

  • Winter Flowers Day
  • Brownie Day
  • Pretend to Be a Time Traveler Day
  • Shareware Day
  • Lard Day
  • Worldwide Candle Lighting Day
  • Choral Day

December 9

  • Techno Day
  • Christmas Card Day
  • International Anti-Corruption Day
  • Pastry Day
  • International Day of Veterinary Medicine
December 10 events

December 10

  • Human Rights Day
  • Larger Day
  • Nobel Prize Day

December 11

  • International Mountain Day
  • App Day
  • Noodle Ring Day
  • Have a Bagel Day

December 12 

  • Pointsettia Day
  • Gingerbread House Day

December 13

  • Violin Day
  • Lost and Found Day
  • Hot Cocoa Day
  • Salesperson Day

December 14

  • Monkey Day
  • Ginger Bread Decorating Day
  • Bouillabaisse Day
  • Roast Chestnuts Day
  • Deck the Halls Day

December 15

  • Cat Herders Day
  • International Tea Day
  • Lemon Cupcake Day

December 16

  • Day of Reconciliation
  • Barbie and Barney Backlash Day
  • Chocolate Covered Anything Day

December 17

  • Maple Syrup Day
  • Wright Brothers Day

December 18

  • Bake Cookies Day
  • International Migrants Day
  • Roast Suckling Pig Day

December 19

  • Regifting Day
  • Look for an Evergreen Day
  • Oatmeal Muffin Day
  • Build a Snowman Day
  • Hard Candy Day
December 20 events

December 20

  • International Human Solidarity Day
  • Go Caroling Day
  • Underdog Day
  • Games Day
  • Sangria Day
  • Fried Shrimp Day

December 21

  • Humbug Day
  • Short Story Day
  • Don’t Make Your Bed Day
  • Look on the Bright Side Day
  • Crossword Puzzle Day
  • Ribbon Candy Day
  • Short Girl Appreciation Day
  • Flashlight Day

December 22

  • Date Nut Bread Day
  • Forefathers Day

December 23

  • Festivus
  • Roots Day
  • HumanLight Celebration

December 24

  • Christmas Eve
  • Egg Nog Day
December 25 events

December 25

  • Christmas
  • Pumpkin Pie Day
  • A’Phabet Day or No “L” Day

December 26

  • Boxing Day
  • Thank You Note Day
  • Candy Cane Day
  • Whiners Day

December 27

  • Visit the Zoo Day
  • Fruitcakes Day

December 28

  • Holy Innocents Day
  • Chocolate Day
  • Pledge of Allegiance Day
  • Short Film Day
  • Card Playing Day

December 29

  • Pepper Pot Day
  • Tick Tock Day

December 30

  • Bacon Day
  • Bicarbonate of Soda Day
  • Take a Walk Day
December 31 events

December 31

  • New Year’s Eve
  • Make up your Mind Day
  • No Interruptions Day
  • World Peace Meditation Day
  • Champagne Day

Themes of December—Observances of the Month

While every day of the month is packed with activities, December comes with a number of themes which stand as a canopy for all the daily events. From World Aids Day to Universal Human Rights Month, here’s a collection of themes for December.

  • World Aids Month
  • Bingo’s Birthday Month
  • Colorectal Cancer Education and Awareness Month
  • Drunk & Drugged Driving (3D) Prevention Month
  • Write A Business Plan Month
  • Tie Month
  • Operation Santa Paws (1-24)
  • Rising Star Month
  • Safe Toys and Gifts Month
  • Spiritual Literacy Month
  • Take a New Year’s Resolution to Stop Smoking (TANYRSS) (12/8 – 2/14)
  • Universal Human Rights Month

Themes of December—Weekly Observances

If you would also like to play by the week, here’s a compilation of the weekly themes for December!

  • Cookie Cutter Week: 1-7
  • Tolerance Week: 1-7
  • Recipe Greetings For The Holidays Week: 1-8
  • Chanukah (Hanukkah): 2-9
  • Clerc-Gallaudet Week: 5-10
  • National Hand Washing Awareness Week: 6-12
  • Human Rights Week: 10-17
  • Halcyon Days: 14-28 Posadas: 16-24
  • Saturnalia: 17-23 Gluten-free Baking Week: 19-25
  • It’s About Time Week: 25-31
  • Kwanzaa: 26-1/1

While you may not be able to cover every single event that occurs every day in every country of the world, this list is solid enough to keep you really busy. Just find one that best suits your business, and make something out of it!

Solid Video Content Ideas to keep you Ahead of the Game in December

No matter how creative you are, sometimes, due to several reasons, getting video ideas for your marketing campaign could be hard. However, before you begin thinking outside the box, we have rounded up a few great video content ideas to help you get started ASAP.

Here they come!

DIY/How-To Videos

Show your audience how to do specific things that relate to your brand. For example, if you’re a plumbing company, you could show them how to fix a flusher. If you’re a clothing brand, you could show them how to match colors for their different outfits!

Fun Facts Slideshows

Everybody loves facts, it makes us feel like we’re smarter than our peers, and if we somehow stumble across some fun facts, it almost feels like we’ve discovered the secret of immortality.

Use fun facts to hook your audience, it works! However, try your best to make these facts relate to your business so that your Call to Action will flow naturally.

For example, if you’re a plumbing company, you can say something like this:

“If you have a cracked faucet that drips twice every minute, you’ll waste four liters of water every week!” or

“Super Mario, your favorite childhood game character, is a plumber!”

You can make these fun facts into a slideshow using a great video editor like Animotica, iMovie, etc.

A Top 5 or Top 10 List

Here you could make a list of exciting people, places, events, or things that relate to your business. Always find something that works for your audience.

For example, for a clothing brand, you can make a list of ‘top 5 Christmas Fashion Trends,’ or anything you like, that your audience would like, too.

A Behind the Scenes Video

Even if you’re not into production, you can show some clips of things that happen behind the scenes of your business. Your audience will enjoy a well-shot behind the scenes video if it is enlightening enough.

On this Day in History

This is purely for entertainment and educational purposes. With this, you can give your audience something to look at and perhaps ponder upon. Find a list of interesting events that occurred on each particular day, and work them into a slideshow using a simple yet awesome video editor.

You can find such events here, or you can just run a simple google search!

Fun Quotes of the Day

Find quotes, punchlines, or jokes that can suit the mood of the day to keep your audience smiling.

You can also find such stuff with a simple Google search. However, to save your time, you can find some good ones here.

Some Pro Tips for a Superb Video Creating Experience!

Of course, you do not want to make videos just because you have to. You want to make content that brings results! So, in that case, here are some things to keep in mind.

  • Always Tailor your Content to Suit: No pun intended, but you should try your best to make your video content suit your brand and the day in question. This would help your ads and CTAs by making them absorb into the content naturally.
  • Have Some Information: This is probably a no-brainer. You should publish stuff that educates your audience. That way, they will see the value you’re giving and be more open for business.
  • Hooks!: Don’t be boring. A sprinkle of wordplay here and there won’t hurt at all. Start-off your video content on a creative note. This way, your audience would be happy to watch till the end.
  • Watch Your Back: Well, I said “watch your back” because I’d like to think you’re ahead in the game. Your competitors are definitely trying to find ways to outdo you. Monitor what they do and find ways to keep yourself ahead. Also, look at those ahead of you, find out what they’re doing and adopt the techniques that can help you beat them.
  • Length Matters: Let’s keep things as short as possible!
  • Use a Calendar: Using a Calendar enables you to plan your video content creation like a masterpiece. However, you do not have to create one from scratch. We have a template which we are giving you for free!

Download your free template here. Feel Free to makes modifications to it, according to your plans and taste.

Last Words

It is understandable to see businesses cranking up their marketing activities in December. There are yearly goals to meet, profit margins to hit… sighs… it might get even crazier this year.

The good thing is that December has the world’s largest spending holidays, and this is a bright side for marketers. With everyday spelling new marketing opportunities, you can easily get a piece of the money pie if you put in some work.

Use the list of events we’ve provided, take our tips, take our free calendar template, ease the process with a smart video editor, be innovative. 

You’ll do just fine!


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